Infrastructure in place, marketing needed


In this article about Riga’s ability to organize large-scale events, Latvia Tours’ chairman of the board, Aivars Smiltans, says that the Latvian capital has everything needed to hold conferences, meetings and other events for up to 4,000 people. Most importantly, he says, construction has started on the multifunctional complex RIXport near Riga International Airport. He believes that if Latvia and Riga find the resources necessary for promote conference tourism, the returns will be great. The Latvian State Tourism Development Agency says that Riga already has plenty to recommend it as a conference destination and that Riga has to act now to develop its position in attracting international corporate travel.


Biznes&Baltija, 2008-12-11

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