Top officials at the public institution Vilnius – European Capital of Culture 2009 forecast that the number of tourists arriving in Lithuania will grow by 15% in 2009. Companies have an ideal chance to raise the costs of their services, writes this article. Yet such changes would in the first place rebound on the citizens of Vilnius. Some tourists may have to look for accommodation in neighbouring countries. Meanwhile, flyLAL-Lithuanian Airlines is planning to offer tourists the opportunity to travel from Riga and Tallinn to Vilnius for a very convenient price.