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Kaunas failing to create recognisable image

2008-03-25

Attempts by Kaunas to attract tourists and investors at travel exhibitions abroad often end in failure. The Municipality of Kaunas still does not have a department responsible for the city's image. At foreign exhibitions and trade fairs, Kaunas traditionally distributes a Kaunas guide, information on CDs, promotional material on the region, maps, key chains and pens with the symbol of Kaunas. But Swedes still tend to associate Kaunas with crime.

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